Prisma/GLS Packaging ...
GLS adds promotional packaging capabilities

MINNEAPOLIS – March 14, 2005 – Quickly becoming a premier provider of personalized marketing solutions, GLS has added promotional packaging to its growing list of printing services. This new capability was added when Rick Schmaelzle, former president of Prisma Packaging, and Elsa Kiel, Prisma’s customer service manager, joined the GLS staff in November.

“More and more customers today are looking for turn-key personalized marketing services, and promotional packaging adds yet another solution we’re able to offer our customers in this area,” said Gary Garner, president and CEO, GLS. “When you combine it with our web print-on-demand services, email marketing, commercial and color digital printing, data processing and full-service mailing capabilities, there’s no reason to shop anywhere else.”

Doing business as Prisma/GLS Packaging, Schmaelzle and Kiel will operate a satellite office in Milwaukee, Wis., and continue to provide creative promotional packaging and dimensional mail solutions to an impressive list of national clients that includes companies such as Sprint, Dupont, National City Bank and several of the nation’s leading advertising firms.

“Joining GLS was a good strategic decision for both Elsa and me,” Schmaelzle said. “The company has a solid history of printing and manufacturing excellence, a national reputation for quality and an eye to the future of the industry. When you combine this with the experience and expertise in dimensional marketing that Elsa and I bring to the table, I’m confident we’ll take the promotional packaging medium to new heights.”

Prisma Packaging was one of the nation’s leading promotional packaging companies, specializing in the construction design, fabrication, fulfillment and distribution of dimensional marketing pieces. Working behind the scenes with many major advertising agencies and by providing one-stop services, Prisma helped execute scores of promotional packaging campaigns over the past 15 years.


If you’re interested in learning more about the benefits a promotional packaging direct mail campaign can bring to your company, contact your GLS account executive, or call 1-888-646-7277


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